South America
To which language should you translate to localize in Aruba?
LANGUAGE INSIGHT
Official language
Dutch (6.1%)
Actual languages
Papiamento (69.4%), Spanish (13.7%), Dutch (6.1%), Chinese (1.5%), other (9.3%)
What the top 150 best localized websites in the world do in Aruba
(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)
- 9/150 localize by translating into Spanish
- 2/150 localize by translating into Dutch
- 1/150 localizes by translating into Dutch and Papiamento
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3M
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ABB
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Accenture
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Adidas
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Adobe
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Airbnb
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Aldi
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Amazon
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American Airlines
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American Express
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Apple
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Audi
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Autodesk
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Avis
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Bayer
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BMW
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Booking.com
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Bosch
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British Airways
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Bumble
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Burberry
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BYD
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Canon
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Capgemini
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Cartier
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Caterpillar
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Chevrolet
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Cisco Systems
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Citibank
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Coca-Cola
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Costco
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Dell
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Deloitte
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Delta
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DHL
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Disney+
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Dyson
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eBay
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Eli Lilly
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Emirates
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Ernst & Young
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Facebook
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FedEx
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Ford
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Four Seasons
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Fujifilm
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GE
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Gillette
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GoDaddy
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Google
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Gucci
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Haier
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Heineken
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Hermès
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Hertz
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Hilton
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Hisense
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Hitachi
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Honda
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Hotels.com
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HP
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HP Enterprise
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HSBC
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Huawei
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Hyatt
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Hyundai
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IBM
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IKEA
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Intel
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InterContinental Hotels
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J&J
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Jack Daniel's
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Jehovah’s Witnesses
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John Deere
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Kellogg's
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Kia
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KPMG
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L'Oréal
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Land Rover
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LEGO
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Lenovo
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Lexus
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LG
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Louis Vuitton
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Lululemon
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LUSH
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Marriott
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MasterCard
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McDonald's
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Mercedes-Benz
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Merck
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Microsoft
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Mitsubishi Electric
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Nestlé
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Netflix
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Nike
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Nikon
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Nintendo
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Nio
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Nissan
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NIVEA
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Oracle
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Pampers
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Panasonic
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PayPal
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Pepsi
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Pfizer
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Philips
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Pitney Bowes
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Porsche
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Procter & Gamble
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PWC
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Revolut
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Rolex
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Royal Caribbean
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Salesforce
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Samsung
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Sanofi
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SAP
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Sephora
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Shopify
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Siemens
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Sony
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Spotify
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Starbucks
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Steelcase
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Stripe
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Subaru
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Tesla
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The Church of Jesus Christ of Latter-day Saints
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Tiffany
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Tinder
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Toshiba
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Toyota
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TripAdvisor
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Uber
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United Airlines
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UPS
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Visa
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Volkswagen
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Volvo Cars
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Vrbo
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Walmart
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Western Union
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Wikipedia
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Wise
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WordPress
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Workday
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Xerox
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Xiaomi (Mi)
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Zara
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Zoom
If you need others information, below you can find a selection of economic/social/cultural data
Overview
Language
Official languages
Dutch (6.1%)
Other languages
Papiamento (69.4%), Spanish (13.7%), Chinese (1.5%), other (9.3%)
T-index
0.0044%
T-Index ranks countries according to their potential for online sales.
Demography
Capital: Oranjestad
Currency: Aruban florin
Population: 106,445
Population density: 560.4/km2
Economy
GDP: 3.06 billion USD (2022)
GDP per capita: 29,007.69 USD ‎(2022) ‎
Exports: $1.3 billion (2021)
Statistics
Internet users: 97.2% penetration, 103.3 thousand
Unemployment rate: 7.8% (2011)
Urbanisation: 44% (2022)
Literacy: 98% (2020)
Conventions
Numbering system
Arabic numerals with comma as decimal separator and space as thousands separator
Date format: dd – mm – yyyy
Time: 24h time system
Country code: 00297
Language data sources: Worldatlas/Britannica//EF/Wikipedia; Demography data sources: IMF/Worldometers; Conventions data source: Wikipedia; Economy data sources: WTO/OEC/CIA/Esomar/Datareportal; Statistics data sources: Datareportal/WorldBank/UN/UNESCO/CEIC/IMF/Culturalatlas/Commisceoglobal
Facts and data
Economy
Imports
$190 million (2021). Refined Petroleum ($272M), Crude Petroleum ($61.8M), Rolled Tobacco ($48.6M), Acyclic Hydrocarbons ($41.4M), and Packaged Medicaments ($28.2M), importing mostly from United States ($551M), Netherlands ($171M), Italy ($150M), China ($78.3M), and Panama ($48.2M).
In 2021, Aruba was the world’s biggest importer of Typewriters ($29.7k).
Exports
$1.3 billion (2021). Crude Petroleum ($80M), Rolled Tobacco ($42.7M), Hard Liquor ($11.3M), Refined Petroleum ($7.93M), and Scrap Iron ($5.42M), exporting mostly to South Korea ($80.3M), Colombia ($43.7M), United States ($15M), Jordan ($11.4M), and Netherlands ($9.45M).
Economy data sources: WTO/OEC/CIA/Esomar/Datareportal
Service Imports (2020)
Service Exports (2020)
Source: OEC
Historical Data Trade Imports
The following section uses historical trade data imports from partners of Aruba.
Historical Data Trade Exports
The following section uses historical trade data exports from partners of Aruba.
Source: OEC
The Top Export Opportunities for Aruba by Relatedness
Relatedness measures the distance between a country's current exports and each product by showing only products that Aruba is not specialized in.
Aruba's Most Complex Exports
The Product Complexity Index (PCI) measures the knowledge intensity of a product by considering the knowledge intensity of its exporters.
Source: OEC
Aruba's Most Specialized Products
Specialization is measured using Revealed Comparative Advantage (RCA), an index that takes the ratio between Aruba observed and expected exports in each product.
Source: OEC
Market Growth Imports (2020)
This score represents the likelihood that the given country will start importing that product in the next few years. It forecasts the opening of a new specific market.
Market Growth Exports (2020)
This score represents the likelihood that the given country will start exporting that product in the next few years. It forecasts the opening of a new specific market.
Source: OEC
T-index
Reach most of the online purchasing power
T-Index ranks countries according to their potential for online sales. It estimates the market share of each country in relation to global e-commerce.
Try it nowMedia
Media language Papiamento and English.
Information channels
Aruba observes freedom of the press, as guaranteed under Dutch law. The mostly widely-read newspapers are in the Papiamento language.
There are two commercial TV stations. A cable TV subscription service provides access to foreign channels and there are a wide range of commercial radio stations available.
Television
The press
Antilliaans Dagblad – Dutch language daily distributed in the Dutch Caribbean islands of Aruba, Bonaire, Curacao and Sint Maarten
Awe Mainta – Papiamento-language
Diario Aruba – Papiamento-language
Bon Dia
The Morning News – English-language
Aruba Today – English-language
Radio
Radio Kelkboom
Hit 94
Magic 96.5
Canal 90
Media data source: BBC
Internet Data
Internet users
97.2% penetration, 103.3 thousand
Share of web traffic by device
63.70% mobile phones, 33.58% computers (laptops and desktops), 2.62% tablet devices and 0.10% other devices.
Mobile connection as a percentage of total population: 143.5%
Percentage of mobile connections that are broadband (3G-5G): 87.6%
Most popular web search engines
Google (93.94%), Bing (4.51%),Yahoo! (0.85%), Duckduckgo (0.56%), Ecosia (0.08%), Other (0.06%).
Most used social media
Facebook (71.75%), Instagram (9.58%), Pinterest (7.26%), Twitter (6.77), YouTube (3.81%), Reddit (0.33%), LinkedIn (0.27%), Other (0.22%).
Internet data sources: Datareportal/Statcounter
Social statistics
Life expectancy
75 yrs (2021)
Current education expenditure
100% of total expenditure in public institutions
Urbanisation
44% (2022)
Unemployment
7.8% (2011)
Literacy
98% (2020)
Social statistics sources: WorldBank/UN/UNESCO/CEIC/IMF
The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com
The language research that you will find in the maps published in this section is a work in progress. Our community is helping us to fill it up with always new and updated data. Your contribution is precious. If you want to help us, please write to imminent.factbook@translated.com
photo credit: Lux Blue, iStock