To which language should you translate to localize in Bangladesh?
What we know from our community
“ Bengali and English are mostly used in official and business sectors. Bengali is the first language. People who use the internet use both languages, but prefer to use Bengali as their language of communication. Bengali language is also a matter of pride as Bangladesh witnessed the Language movement and that is why we all are very emotional about the language and it is an integral entity of the culture. People can speak various dialects of Bengali but when it comes to publishing any content or writing, standard Cholito bhasha is used. For Bangladesh, products being localized in Bengali will definitely help to bridge the gap for people who are willing to use the internet but cannot do so as most of the content and products are in English or other foreign languages. That is why Bangladesh is definitely a potential market for localization.”
What the top 150 best localized websites in the world do in Bangladesh
(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)
27/150 localize by translating into English
5/150 localize by translating into Bengali
1/150 localizes by translating into both Bengali and Sylheti (Bengali)
1/150 localizes by translating into both Bengali and English
1/150 localizes by translating into both English Simplified Chinese
1/150 localizes by translating into English, Simplified Chinese, Traditional Chinese, Spanish, German, Japanese, Russian, French, Italian, Portuguese, Bahasa Indonesia, Turkish, Romanian, Thai, Ukrainian, Polish, Hungarian
3M
ABB
Accenture
Adidas
Adobe
Airbnb
Aldi
Amazon
American Airlines
American Express
Apple
Audi
Autodesk
Avis
Bayer
BMW
Booking.com
Bosch
British Airways
Bumble
Burberry
BYD
Canon
Capgemini
Cartier
Caterpillar
Chevrolet
Cisco Systems
Citibank
Coca-Cola
Costco
Dell
Deloitte
Delta
DHL
Disney+
Dyson
eBay
Eli Lilly
Emirates
Ernst & Young
Facebook
FedEx
Ford
Four Seasons
Fujifilm
GE
Gillette
GoDaddy
Google
Gucci
Haier
Heineken
Hermès
Hertz
Hilton
Hisense
Hitachi
Honda
Hotels.com
HP
HP Enterprise
HSBC
Huawei
Hyatt
Hyundai
IBM
IKEA
Intel
InterContinental Hotels
J&J
Jack Daniel's
Jehovah’s Witnesses
John Deere
Kellogg's
Kia
KPMG
L'Oréal
Land Rover
LEGO
Lenovo
Lexus
LG
Louis Vuitton
Lululemon
LUSH
Marriott
MasterCard
McDonald's
Mercedes-Benz
Merck
Microsoft
Mitsubishi Electric
Nestlé
Netflix
Nike
Nikon
Nintendo
Nio
Nissan
NIVEA
Oracle
Pampers
Panasonic
PayPal
Pepsi
Pfizer
Philips
Pitney Bowes
Porsche
Procter & Gamble
PWC
Revolut
Rolex
Royal Caribbean
Salesforce
Samsung
Sanofi
SAP
Sephora
Shopify
Siemens
Sony
Spotify
Starbucks
Steelcase
Stripe
Subaru
Tesla
The Church of Jesus Christ of Latter-day Saints
Tiffany
Tinder
Toshiba
Toyota
TripAdvisor
Uber
United Airlines
UPS
Visa
Volkswagen
Volvo Cars
Vrbo
Walmart
Western Union
Wikipedia
Wise
WordPress
Workday
Xerox
Xiaomi (Mi)
Zara
Zoom
Available in
If you need others information, below you can find a selection of economic/social/cultural data
Internet users: 44.5% penetration, 77.36 m Unemployment rate: 4.6% (2022) Urbanisation: 40.47% (2023) Literacy: 76% (2021)
Conventions
Numbering system numbering system based on groups of two decimal numbers, instead of three as it happens in the West world. Arabic numerals and dot as decimal separator.
Date format: dd – mm – yyyy Time: 24h time system Country code: 00880
Imports $82.7 billion (2024). Refined Petroleum($11.3B), Raw Cotton ($2.9B), Non-Retail Pure Cotton Yarn($1.97B), Scrap Iron ($1.86B), and Palm Oil ($1.77B), importing mostly from China ($26.8B), India ($13.8B), Singapore ($4.68B), Malaysia ($4.23B), and Indonesia ($3.89B). In 2022, Bangladesh was the world’s biggest importer of Heavy Pure Woven Cotton ($1.42B), Heavy Mixed Woven Cotton($1.03B), Light Pure Woven Cotton ($975M), Flax Woven Fabric($381M), and Woven Fabric of Synthetic Staple Fibers ($318M)
Financial inclusion factors (over 15 years of age) • 37.7% have an account with a financial institution • 24% have a credit card • 29% have a mobile money account • 19% make online purchases
Ease of doing business Ease of conducting business is below average (rated 45 out of 100) ranked 7th out of 8 South Asian countries ranked 168th out of 190 countries worldwide (2022, World Bank).
Exports $64.2 billion (2024). Knit T-shirts ($9.06B), Non-Knit Men’s Suits ($8.82B), Knit Sweaters ($8.02B), Non-Knit Women’s Suits ($6.63B), and Knit Women’s Suits ($4.08B), exporting mostly to United States ($11.7B), Germany ($10.2B), United Kingdom ($4.86B), Spain ($4.41B), and Poland ($3.53B). In 2022, Bangladesh was the world’s biggest exporter of Non-Knit Men’s Shirts ($2.59B), Knit Men’s Shirts ($1.44B), Jute Yarn($528M), Jute and Other Textile Fibers ($205M), and Textile Scraps ($171M)
Main local online stores Rokomari.com, Daraz.com.bd, Ajkerdeal.com, Pickaboo.com, Bagdoom.com, Othoba.com, PriyoShop.com, BanglaShoppers.com, Clickbd, Chaldal.com
Economic freedom ‘Mostly not free’ (rated 54.4 out of 100) ranked 25th out of 39 countries in Asia Pacific ranked 116th out of 184 countries worldwide (2024, Heritage Foundation and Wall Street Journal).
Specialization is measured using Revealed Comparative Advantage (RCA), an index that takes the ratio between Bangladesh observed and expected exports in each product.
This score represents the likelihood that the given country will start importing that product in the next few years. It forecasts the opening of a new specific market.
Market Growth Exports (2020)
This score represents the likelihood that the given country will start exporting that product in the next few years. It forecasts the opening of a new specific market.
Information channels TV is the most popular medium. State-owned BTV is the sole network with national terrestrial coverage. Satellite and cable channels and Indian TV stations have large audiences. State radio covers almost the entire country. BBC World Service in English and Bengali is heard on 100 FM in Dhaka. Newspapers are outspoken and privately-owned. English-language titles appeal mainly to an urban readership. Media tend to be polarised, aligning themselves with one or other of the main political factions. Freedom House says journalists and media face lawsuits, harassment and physical attacks. A digital security law allows for prison terms for “negative propaganda”. Access to the internet is usually unrestricted, says US-based Freedom House. But access to social media, messaging platforms and news sites has occasionally been blocked by the authorities. Some prominent bloggers who have written about Islamic fundamentalism have been murdered for their writing. Bloggers and social media users have been arrested on blasphemy-related charges.
Corruption perceptions Index Bangladesh scored 25 out of 100, ranked 147 out of 180 countries worldwide.
Current health expenditure 2.36% of GDP
CO2 emissions 0.5 metric tons per capita
Current education expenditure 71% of total expenditure in public institutions
Religion In Bangladesh, religion is quite openly practiced but not fanatical. It is advisable not to talk about religion.
Gender The consequences and also causes of women’s low status are high levels of poverty, illiteracy, poor health, lack of marketable skills, unemployment, and a general lack of access to social and economic opportunities to participate in the development process of society.
World Happiness Index Bangladesh ranked 94 out of 137 countries, with a score of 5.155.
The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com
Languages research
The “other” languages of Bangladesh
Bengali or Bangla is spoken by 98% of the population, but what is the weight of the other languages in Bangladesh?
Bengali
Bangla, or Bengali is a member of the Indic group of the Indo-Iranian or Aryan branch of the Indo-European family of languages. Bengali is the most widely spoken language of Bangladesh and the second most widely spoken of the 22 scheduled languages of India. In 1999, UNESCO recognised 21 February as International Mother Language Day in recognition of the language movement when the people of Bangladesh (then East Pakistan) fought for recognition for the Bangla language.
Bengali is the official and national language of Bangladesh, and the official language of the states of West Bengal, Tripura and the Barak Valley region of the state of Assam. It is the most widely spoken language in the Andaman and Nicobar Islands as well in the Bay of Bengal and is spoken by significant populations in other states including Arunachal Pradesh, Delhi, Chhattisgarh, Jharkhand, Meghalaya, Mizoram, Nagaland and Uttarakhand. Bengali is also spoken by the significant global Bengali diaspora (Bangladeshi and Indian Bengalis) communities in Pakistan, the United Kingdom, the United States, and the Middle East.
The history of Bengali language and Literature is usually divided into three major successive stages of development:
(i) Old Bengali Language & Literature
(ii) Middle Bengali Language & Literature
(iii) Modern Bengali Language & Literature
The modern Bengali vocabulary contains the vocabulary base from Magadhi Prakrit and Pali, also tatsamas and reborrowings from Sanskrit and other major borrowings from Persian, Arabic, Austroasiatic languages and other languages.The immediate predecessor was the spoken Apabhramsa-Avahatta, prevalent in the eastern region. The two main forms of written Bengali: a) Sadhubhasha; Sanskritised form of Bengali.Shadhu bhasha was a historical literary register of the Bengali language most prominently used in the 19th to 20th centuries during the Bengali Renaissance. b) Chôlitôbhasha; colloquial form of Bengali using simplified inflections.Cholito-bhasha ,is considered by linguists as Standard Colloquial Bengali, is a written Bengali style using colloquial idiom and shortened verb forms, and is the standard for current written Bengali and is based on the dialect spoken in the Shantipur region in Nadia district, West Bengal, India.
The are many dialects in Bengali language, but the four main dialects roughly approximate the ancient political divisions of the Bengali-speaking world, known as Radha (West Bengal proper); Pundra, or Varendra (the northern parts of West Bengal and Bangladesh); Kamrupa (northeastern Bangladesh); and Bangla (the dialects of the Khulna, Barisal, Dhaka, Mymensingh, Sylhet and Comilla Divisions of Bangladesh) The south-western dialects (Rarhi or Nadia dialect) form the basis of modern standard colloquial Bengali.
Photo credit: Salman Preeom, Unsplash
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