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Chile

South America

To which language should you translate to localize in Chile?

What we know from our community

Chile, as writer Benjamín Subecaseaux describes it, is “A Geographic Extravaganza”. In the Northern region, we have the Atacama Desert, the most dry nonpolar desert in the world; then, we have the Central region, with a more temperate climate that makes it ideal for agriculture and where Santiago, the capital, is; finally, we have the Southern region, where the climate is colder and you can find exuberant forests, fjords and the amazing ice fields. This “extravaganza” has a strong influence in our culture and language. As in a number of other countries, the intonation, colloquialisms and, sometimes, behavior, reveal where a certain person is from. Chile is also a country of poets. We have two world famous Nobel laureates in Literature (Gabriela Mistral and Pablo Neruda).
The main spoken language in Chile is Spanish, but there are a number of regional dialects still alive today, such as Mapudungun, Aimara, Quechua and Rapa Nui (the latter only spoken in Easter Island).
Some of our Latin-American neighbors say Chilean Spanish is difficult to understand, as we use a lot of jargon, colloquialisms, we tend to omit de letter “s” at the end of the words and speak very quickly.
Maybe because we are literally located “at the end of the World” and cocooned between the Andes mountain range and the Pacific Ocean, Chilean people do not fit the typical “Latino image” the entertainment industry has established. We are not loud, colorful nor have that extremely “outgoing” demeanor a foreigner might expect from us. Nevertheless, here you can find the rich history, culture and traditions that make the country unique in Latin America, and that reflects in our language as well.

Spanish

En palabras del escritor Benjamín Subecaseaux, Chile es “Una loca geografía”. En el norte, se encuentra el Desierto de Atacama, el desierto no polar más seco del mundo; luego, en la zona central, disfrutamos de un clima más templado que favorece la agricultura y allí se encuentra Santiago, la capital del país; finalmente, en el sur, el clima es más frío y abundan los bosques exuberantes, los fiordos y los asombrosos Campos de Hielo. Esta “locura geográfica” influye en gran medida en nuestra cultura y nuestro idioma. Como sucede en varios países, la entonación, las expresiones coloquiales y, a veces, el comportamiento, revelan el lugar de origen de las personas.

Chile también es un país de poetas, pues contamos con dos Premios Nobel en Literatura de fama mundial, Gabriela Mistral y Pablo Neruda.

El idioma que se habla principalmente en Chile es el español; sin embargo, existen varios dialectos regionales que se siguen hablando, como el Mapudungún, el Aimara, el Quechua y el Rapa Nui (este último se habla solamente en Isla de Pascua).

Algunos de nuestros vecinos latinoamericanos afirman que el español chileno es difícil de comprender, pues usamos mucha jerga, expresiones coloquiales y tenemos la tendencia a omitir la letra “s” al final de las palabras, además de que hablamos muy rápido.

Quizás porque este país se encuentra situado literalmente “al fin del mundo” y encerrado entre la Cordillera de Los Andes y el Océano Pacífico, los chilenos no reflejan la típica imagen latina que ha establecido la industria del entretenimiento. No somos ruidosos, pintorescos ni nos mostramos extremadamente extrovertidos como un extranjero esperaría de un latino. No obstante, en este país es posible encontrar una gran riqueza histórica, cultural e interesantes tradiciones que nos convierten en una nación única en América Latina y, también, influyen en nuestro idioma.

Daniela, Translator and Liaison/Conference Interpreter

LANGUAGE INSIGHT

Official language

Spanish (89.7%; 17.63 mln)

Actual languages

Spanish (89.7%; 17.63 mln), English (5.2%; 1.02 mln), Quechua (0.8%; 157k), Aymara (0.8%; 157k), Mapudungun (0.6%; 117k), Rapa Nui (0.2%; 39k), other (2.7%; 530k)

What the top 150 best localized websites in the world do in Chile

(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)

  • 97/150 localize by translating into Spanish
  • 5/150 localize by translating into LatAm Spanish
  • 1/150 localizes by translating into both LatAm Spanish and French
  • 1/150 localizes by translating into Spanish, Aymar Aru, Romany and Chilean Sign Language
  • 1/150 localizes by translating into both Spanish and Aymar Aru
  • 1/150 localizes by translating into Spanish, German and French
  • 1/150 localizes by translating into Spanish, German, French, Italian, Portuguese, Russian, Simplified Chinese, Traditional Chinese, Japanese, Bahasa Indonesia, Hungarian, Polish, Romanian, Turkish, Thai, Ukrainian and Arabic
  • Localization available 3M
  • Localization available ABB
  • Localization available Accenture
  • Localization not available Adidas
  • Localization available Adobe
  • Localization available Airbnb
  • Localization not available Aldi
  • Localization not available Amazon
  • Localization available American Airlines
  • Localization available American Express
  • Localization available Apple
  • Localization available Audi
  • Localization not available Autodesk
  • Localization available Avis
  • Localization available Bayer
  • Localization available BMW
  • Localization not available Booking.com
  • Localization available Bosch
  • Localization available British Airways
  • Localization not available Bumble
  • Localization not available Burberry
  • Localization available BYD
  • Localization available Canon
  • Localization not available Capgemini
  • Localization available Cartier
  • Localization available Caterpillar
  • Localization available Chevrolet
  • Localization available Cisco Systems
  • Localization not available Citibank
  • Localization available Coca-Cola
  • Localization not available Costco
  • Localization available Dell
  • Localization available Deloitte
  • Localization available Delta
  • Localization available DHL
  • Localization available Disney+
  • Localization available Dyson
  • Localization not available eBay
  • Localization not available Eli Lilly
  • Localization available Emirates
  • Localization available Ernst & Young
  • Localization available Facebook
  • Localization available FedEx
  • Localization available Ford
  • Localization not available Four Seasons
  • Localization available Fujifilm
  • Localization not available GE
  • Localization available Gillette
  • Localization available GoDaddy
  • Localization available Google
  • Localization not available Gucci
  • Localization not available Haier
  • Localization available Heineken
  • Localization not available Hermès
  • Localization available Hertz
  • Localization not available Hilton
  • Localization available Hisense
  • Localization not available Hitachi
  • Localization available Honda
  • Localization available Hotels.com
  • Localization available HP
  • Localization not available HP Enterprise
  • Localization not available HSBC
  • Localization not available Huawei
  • Localization not available Hyatt
  • Localization available Hyundai
  • Localization not available IBM
  • Localization available IKEA
  • Localization not available Intel
  • Localization available InterContinental Hotels
  • Localization not available J&J
  • Localization not available Jack Daniel's
  • Localization available Jehovah’s Witnesses
  • Localization available John Deere
  • Localization available Kellogg's
  • Localization available Kia
  • Localization available KPMG
  • Localization available L'Oréal
  • Localization available Land Rover
  • Localization available LEGO
  • Localization available Lenovo
  • Localization available Lexus
  • Localization available LG
  • Localization not available Louis Vuitton
  • Localization not available Lululemon
  • Localization available LUSH
  • Localization available Marriott
  • Localization available MasterCard
  • Localization available McDonald's
  • Localization not available Mercedes-Benz
  • Localization available Merck
  • Localization available Microsoft
  • Localization available Mitsubishi Electric
  • Localization available Nestlé
  • Localization available Netflix
  • Localization available Nike
  • Localization available Nikon
  • Localization available Nintendo
  • Localization not available Nio
  • Localization available Nissan
  • Localization available NIVEA
  • Localization available Oracle
  • Localization available Pampers
  • Localization not available Panasonic
  • Localization available PayPal
  • Localization available Pepsi
  • Localization available Pfizer
  • Localization available Philips
  • Localization not available Pitney Bowes
  • Localization available Porsche
  • Localization available Procter & Gamble
  • Localization available PWC
  • Localization not available Revolut
  • Localization not available Rolex
  • Localization available Royal Caribbean
  • Localization available Salesforce
  • Localization available Samsung
  • Localization available Sanofi
  • Localization available SAP
  • Localization not available Sephora
  • Localization not available Shopify
  • Localization available Siemens
  • Localization available Sony
  • Localization available Spotify
  • Localization not available Starbucks
  • Localization available Steelcase
  • Localization not available Stripe
  • Localization available Subaru
  • Localization available Tesla
  • Localization available The Church of Jesus Christ of Latter-day Saints
  • Localization not available Tiffany
  • Localization not available Tinder
  • Localization not available Toshiba
  • Localization available Toyota
  • Localization available TripAdvisor
  • Localization available Uber
  • Localization available United Airlines
  • Localization available UPS
  • Localization available Visa
  • Localization available Volkswagen
  • Localization available Volvo Cars
  • Localization not available Vrbo
  • Localization not available Walmart
  • Localization available Western Union
  • Localization available Wikipedia
  • Localization available Wise
  • Localization available WordPress
  • Localization not available Workday
  • Localization available Xerox
  • Localization available Xiaomi (Mi)
  • Localization available Zara
  • Localization available Zoom
Available in

If you need others information, below you can find a selection of economic/social/cultural data

Overview


Language

Official language
Spanish (89.7%)

T-index
0.33%

T-Index ranks countries according to their potential for online sales.

Other languages
Spanish (89.7%), English (5.2%), Quechua (0.8%), Aymara (0.8%), Mapudungun (0.6%), Rapa Nui (0.2%), other (2.7%)

Indigenous languages
Mapuche, Guarani, Aymara, Toba and Quechua.

English
Moderate proficiency (EF) – 47 of 116 countries/regions in the world- 8/21 position in Latin America.

Demography

Capital: Santiago
Currency: Chilean peso
Population: 19.65 mln
Population density: 26/km2

Economy

GDP: 355.5 billion USD (2023)
GDP per capita: 17,067.8 USD ‎(2023) ‎
Exports: $99 billion (2022)

Statistics

Internet users: 91% penetration, 17.88 million
Unemployment rate: 10.97% (2020)
Urbanisation: 87.64%
Literacy: 96.4 % (2020)

Conventions

Numbering system
Arabic numerals and comma as decimal separator

Date format: dd – mm – yyyy
Time: 24h time system
Country code: 0056

Language data sources: Worldatlas/Britannica//EF/Wikipedia; Demography data sources: IMF/Worldometers; Conventions data source: Wikipedia; Economy data sources: WTO/OEC/CIA/Esomar/Datareportal; Statistics data sources: Datareportal/WorldBank/UN/UNESCO/CEIC/IMF/Culturalatlas/Commisceoglobal/Worlddata.info

Facts and data


Economy

Imports
$96.4 billion (2022). Refined Petroleum ($11.5B), Cars ($4.82B), Crude Petroleum ($4.64B), Delivery Trucks ($3.39B), and Petroleum Gas ($2.72B), importing mostly from China ($24.9B), United States ($21.6B), Brazil ($9.17B), Argentina ($5.11B), and Germany ($2.98B).

In 2022, Chile was the world’s biggest importer of Sulfuric Acid ($754M)

Financial inclusion factors (over 15 years of  age)
• 87.1% have an account with a financial institution
• 24.3% have a credit card
• 19% have a mobile money account
• 41.5% make online purchases

Ease of doing business
Ease of conducting business is medium (rated 72.6 out of 100). Ranked 32nd out of 34 OECD high income countries. Ranked 59th out of 190 countries worldwide (2023, World Bank).

Exports
$99 billion (2022). Copper Ore ($22.8B), Refined Copper ($18.4B), Carbonates ($7.72B), Fish Fillets ($3.91B), and Raw Copper ($2.97B), exporting mostly to China ($38.5B), United States ($13.9B), Japan ($7.43B), South Korea ($6.13B), and Brazil ($4.55B).

In 2022, Chile was the world’s biggest exporter of Copper Ore ($22.8B), Refined Copper ($18.4B), Carbonates ($7.72B), Pitted Fruits ($2.45B), and Molybdenum Ore ($1.85B).

Main local online stores
MercadoLibre, eBay and Amazon, Netshoes, Alibaba, Garbarino.com, Musimundo.com, Frávega, Apple and Cencosud

Economic freedom
‘Mostly free’ (rated 71.4 out of 100). Ranked 2nd out of 32 American countries. Ranked 21st out of 186 countries worldwide (2024, Heritage Foundation and Wall Street Journal).

Global Innovation Index
Ranked 2nd out of 19 Latin American and Caribbean countries, 52nd out of 132 worldwide.

The Global Innovation Index captures the innovation
ecosystem performance of 132 economies and tracks the most recent global innovation trends.

Economy data sources: WTO/OEC/CIA/Esomar/Datareportal


Service Imports (2019)
Service Exports (2019)

Source: OEC

Trade balance of goods from 2013 to 2023

Source: Statista

Historical Data Trade Imports

The following section uses historical trade data imports from partners of Chile.

Historical Data Trade Exports

The following section uses historical trade data exports from partners of the Philippines.

Source: OEC

Chile's Most Complex Exports

The Product Complexity Index (PCI) measures the knowledge intensity of a product by considering the knowledge intensity of its exporters.

The Top Export Opportunities for Chile by Relatedness

Relatedness measures the distance between a country's current exports and each product by showing only products that Chile is not specialized in.

Source: OEC

Chile's Most Specialized Products

Specialization is measured using Revealed Comparative Advantage (RCA), an index that takes the ratio between the Philippines observed and expected exports in each product.

Source: OEC

Perception of products made in selected countries in 2017

Source: Statista

Which attributes do you associate with products made in Chile?

Source: Statista

Market Growth Imports (2019)

This score represents the likelihood that the given country will start importing that product in the next few years. It forecasts the opening of a new specific market.

Market Growth Exports (2019)

This score represents the likelihood that the given country will start exporting that product in the next few years. It forecasts the opening of a new specific market.

Source: OEC

Distribution of online transactions in Chile in 2018, by device
Distribution of non-cash payment operations in Chile in the 20th century, by method

Sources: World Bank

Sources: SBIF

Foreign direct investment, net inflows (% of GDP)

Source: WorldBank


T-index

T-index

Reach most of the online purchasing power

T-Index ranks countries according to their potential for online sales. It estimates the market share of each country in relation to global e-commerce.

Try it now

Media

Media language Spanish

Information channels
National and local free-to-air TV broadcasters operate alongside extensive cable networks, which offer US and international networks. Radio is a key news source; there are hundreds of stations, most of them commercial. Spanish-owned Prisa Group is a major player. Two commercial groups own the bulk of print titles. The constitution guarantees press freedom and the media can criticise the government and cover sensitive topics. Chile scores well in the annual press freedom ranking compiled by Reporters Without Borders. But the group worries is worried about highly-concentrated media ownership.

The press

El Mercurio – daily
La Tercera – daily
La Nacion – government-owned daily
La Segunda – evening daily
Diario Financiero – business daily

Television

National Television of Chile – state-owned but not under direct government control
Canal 13 – private
Chilevision – private
Mega – private
UCV – owned by Catholic university
La Red – private

Radio

Radio Cooperativa – news-based, national, private network
Pudahuel FM – private
Bio Bio La Radio – private network
El Conquistador FM – private network

Media data source: BBC


Internet Data

Internet users
73.6% penetration, 86.98 million

Share of web traffic by device
41.04% mobile phones, 57.81% computers (laptops and desktops), 1.15% tablet devices.

Average speed of mobile Internet connection
27.75  Mbps

Average speed of fixed Internet connection
92.19 Mbps

Mobile connection as a percentage of total population: 99.3%

Percentage of mobile connections that are broadband (3G-5G): 97.3%

Most popular web search engines
Google (91.56%), Bing (3.1%), Baidu (1.5%), Yahoo (1.47%), Yandex (1.07%)

Most used social media
Facebook (72.73%),  Instagram (10.44%), Pinterest (5.95%), Twitter (2.88%), YouTube (6.97%), Tumblr (0.35%), Reddit (0.37%)

Internet data sources: Datareportal/Statcounter


Social statistics

Life expectancy
80 (2022)

Gender
Regardless of their level in the workforce, women are at a slight disadvantage because of the “machismo” ethic that continues to exist in Chilean workplaces.  Men still dominate decision making but this is gradually changing as more women enter the workforce and occupy managerial positions. Women have the same educational opportunities as men. More women are willing to make the sacrifices that a full time career requires. Often, they will hire immigrants (usually women) from neighbouring countries who come to work in Chile as domestics and as caregivers. Women that rise to positions of influence or importance are highly admired and respected by men and women alike. However, women still bear the burden of most aspects of life at home although this dynamic is changing. 


Ethnicity and Religion
Although not openly admitted, Chile is a country of well-defined and rigid economic/social classes with an increasing gap between higher and lower income earners. The elite and upper middle class, largely in control of the country’s finances and resources, are usually well educated. They are the sons and daughters of successful immigrants from European and Middle Eastern countries who settled in Chile during the 19th and 20th century. They live in distinct areas of cities.  Their children attend private schools and private universities.

The middle class includes professionals, middle and small size business people, artists, etc. They also hold education as a priority with a more open attitude towards others. This group is largely made up of sons and daughters of immigrant parents from Arabic countries, other Latin American countries, Italy and Spain. Also, the middle class includes Chileans of mixed descent. This is the group that more appropriately represents the typical Chilean person.

The lower class is less educated and composed of farmers and general labourers. Women are usually at home raising the children or work as domestics in the households of members of the upper classes. The ethnic background of this group is mainly a mixture of Spaniards arriving in Chile from the 15th century and indigenous peoples.

A person’s social class and ethnicity can often be determined by the family name.  In rural areas, this division is even more noticeable.

Religion
The majority of Chileans are Roman Catholics. This continues to permeate society at all levels, even though the last decade has seen a shift in people’s attitudes and beliefs that somewhat dampens the effect of the Catholic Church in everyday life. Notwithstanding this shift, a certain sector of society with a more traditional view of the Catholic Church’s role in society, having considerable power through its educational institutions, continues to resist the push for change among younger Chileans. The Catholic Church has a direct influence or it is consulted on a regular basis by the government and by the opposition members. However, it is not the strong moral bastion that it once was. Culturally, the Church has lost the moral power it once held, even though it remains the dispenser of reassurance and security in times of crisis for many Chileans. Many scandals involving the clergy have been discovered in recent years and this has eroded people’s confidence in the Church. 

At a more personal level, many citizens find themselves disagreeing with the Church’s position on issues such as sexual education in the classroom, abortion and divorce. In the last decade, citizens from all walks of life have been advocating for a more open dialogue, within the Church and outside, to address these and other issues. Respect for and adherence to Catholic holidays remains very important.

Current health expenditure
9% of GDP (2022)

Current education expenditure
94.5% of total expenditure in public institutions

Corruption perceptions Index
Chile scored 67 out of 100, ranked 27 out 180 countries worldwide.

CO2 emissions
4.77 metric tons per capita.

World Happiness Index
Chile ranked 44 out of 146 countries, with a score of 6.172.


The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com


Languages research


Dialects in Chile

Legend

  • Arica and Parinacota

  • Tarapacà

  • Antofagasta

  • Atacama

  • Conquimbo

  • Valparaíso

  • Santiago Metropolitan

  • O’Higgins

  • Maule

  • Bío Bío

  • Araucanía

  • Los Ríos

  • Los Lagos

  • Aysen

  • Magallanes


The geographical distribution of languages that you will find in the maps published in this section is a work in progress. Our community is helping us to fill it up with always new and updated data. Your contribution is precious. If you want to help us, please write to imminent.factbook@translated.com


Photo credit: Andres Valdes, Unsplash