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Costa Rica

North America

To which language should you translate to localize in Costa Rica?

LANGUAGE INSIGHT

Official language

Spanish (97.5%)

Actual languages

Spanish (97.5%), English Creole (2.0%), Chinese (0.2%), other (0.3%)

What the top 150 best localized websites in the world do in Costa Rica

(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)

  • 71/150 localize by translating into Spanish
  • 1/150 localizes by translating into both Spanish and French
  • 1/150 localizes by translating into both Spanish and Costa Rican Sign Language
  • 1/150 localizes by translating into Spanish, English, Portuguese, French, Italian, German, Bahasa, Indonesia, Hungarian, Polish, Romanian, Turkish, Russian, Japanese, Simplified Chinese, Traditional Chinese, Thai and Ukrainian
  • Localization not available 3M
  • Localization available ABB
  • Localization available Accenture
  • Localization not available Adidas
  • Localization available Adobe
  • Localization available Airbnb
  • Localization not available Aldi
  • Localization not available Amazon
  • Localization available American Airlines
  • Localization not available American Express
  • Localization available Apple
  • Localization available Audi
  • Localization not available Autodesk
  • Localization not available Avis
  • Localization available Bayer
  • Localization available BMW
  • Localization not available Booking.com
  • Localization available Bosch
  • Localization available British Airways
  • Localization not available Bumble
  • Localization not available Burberry
  • Localization available BYD
  • Localization available Canon
  • Localization not available Capgemini
  • Localization available Cartier
  • Localization not available Caterpillar
  • Localization available Chevrolet
  • Localization available Cisco Systems
  • Localization available Citibank
  • Localization available Coca-Cola
  • Localization not available Costco
  • Localization available Dell
  • Localization available Deloitte
  • Localization available Delta
  • Localization available DHL
  • Localization available Disney+
  • Localization available Dyson
  • Localization not available eBay
  • Localization not available Eli Lilly
  • Localization not available Emirates
  • Localization available Ernst & Young
  • Localization available Facebook
  • Localization available FedEx
  • Localization available Ford
  • Localization not available Four Seasons
  • Localization not available Fujifilm
  • Localization not available GE
  • Localization available Gillette
  • Localization not available GoDaddy
  • Localization not available Google
  • Localization not available Gucci
  • Localization not available Haier
  • Localization available Heineken
  • Localization not available Hermès
  • Localization available Hertz
  • Localization not available Hilton
  • Localization not available Hisense
  • Localization not available Hitachi
  • Localization available Honda
  • Localization available Hotels.com
  • Localization not available HP
  • Localization not available HP Enterprise
  • Localization not available HSBC
  • Localization not available Huawei
  • Localization not available Hyatt
  • Localization available Hyundai
  • Localization not available IBM
  • Localization not available IKEA
  • Localization not available Intel
  • Localization available InterContinental Hotels
  • Localization not available J&J
  • Localization not available Jack Daniel's
  • Localization available Jehovah’s Witnesses
  • Localization available John Deere
  • Localization not available Kellogg's
  • Localization available Kia
  • Localization available KPMG
  • Localization not available LOréal
  • Localization available Land Rover
  • Localization not available LEGO
  • Localization available Lenovo
  • Localization available Lexus
  • Localization not available LG
  • Localization not available Louis Vuitton
  • Localization not available Lululemon
  • Localization not available LUSH
  • Localization not available Marriott
  • Localization not available MasterCard
  • Localization available McDonald's
  • Localization available Mercedes-Benz
  • Localization available Merck
  • Localization available Microsoft
  • Localization not available Mitsubishi Electric
  • Localization not available Nestlé
  • Localization available Netflix
  • Localization not available Nike
  • Localization not available Nikon
  • Localization not available Nintendo
  • Localization not available Nio
  • Localization available Nissan
  • Localization available NIVEA
  • Localization available Oracle
  • Localization available Pampers
  • Localization available Panasonic
  • Localization available PayPal
  • Localization not available Pepsi
  • Localization not available Pfizer
  • Localization not available Philips
  • Localization not available Pitney Bowes
  • Localization available Porsche
  • Localization available Procter & Gamble
  • Localization available PWC
  • Localization not available Revolut
  • Localization not available Rolex
  • Localization not available Royal Caribbean
  • Localization not available Salesforce
  • Localization available Samsung
  • Localization not available Sanofi
  • Localization available SAP
  • Localization not available Sephora
  • Localization not available Shopify
  • Localization not available Siemens
  • Localization available Sony
  • Localization not available Spotify
  • Localization available Starbucks
  • Localization available Steelcase
  • Localization not available Stripe
  • Localization available Subaru
  • Localization not available Tesla
  • Localization not available The Church of Jesus Christ of Latter-day Saints
  • Localization not available Tiffany
  • Localization not available Tinder
  • Localization not available Toshiba
  • Localization available Toyota
  • Localization not available TripAdvisor
  • Localization available Uber
  • Localization available United Airlines
  • Localization available UPS
  • Localization available Visa
  • Localization available Volkswagen
  • Localization available Volvo Cars
  • Localization not available Vrbo
  • Localization not available Walmart
  • Localization available Western Union
  • Localization available Wikipedia
  • Localization available Wise
  • Localization not available WordPress
  • Localization not available Workday
  • Localization available Xerox
  • Localization not available Xiaomi (Mi)
  • Localization available Zara
  • Localization not available Zoom
Available in

If you need others information, below you can find a selection of economic/social/cultural data

Overview


Language

Official language
Spanish (97.5%)

Other Languages
English Creole (2.0%), Chinese (0.2%), other (0.3%)

T-index
0.087%

T-Index ranks countries according to their potential for online sales.

Indigenous languages
Maléku language, Cabecar language, Bribri language, Guna language, Guaymí language, Buglere language

English
Moderate proficiency (EF) – 37 of 111 countries/regions in the world- 2/20 position in Latin America.

Demography

Capital: San Jose
Currency: Costa Rican Colon
Population: 5,18 m
Population density: 100/km2

Economy

GDP: 64.28 billion USD (2021)
GDP per capita: 12,472.4 USD ‎(2021) ‎
Exports: $16.2 billion (2021)

Statistics

Internet users: 89.6% penetration, 4.66 million
Unemployment rate: 11.2% (2022)
Urbanisation: 82% (2022)
Literacy: 98% (2021)

Conventions

Numbering system
Arabic numerals with comma as decimal separator

Date format: dd – mm – yyyy
Time: 24h time system
Country code: 00506

Language data sources: Worldatlas/Britannica//EF/Wikipedia; Demography data sources: IMF/Worldometers; Conventions data source: Wikipedia; Economy data sources: WTO/OEC/CIA/Esomar/Datareportal; Statistics data sources: Datareportal/WorldBank/UN/UNESCO/CEIC/IMF/Culturalatlas/

Facts and data


Economy

Imports
$17.9 billion (2021).  Refined Petroleum ($1.41B), Medical Instruments ($560M), Broadcasting Equipment ($536M), Cars ($475M), and Integrated Circuits ($452M), importing mostly from United States ($6.89B), China ($2.78B), Mexico ($920M), Malaysia ($559M), and Guatemala ($551M).

Financial inclusion factors (over 15 years of  age)
• 68.5% have an account with a financial institution
• 14.1% have a credit card
• 2.4% have a mobile money account
• 19.7% make online purchases

Ease of doing business
Ease of conducting business is medium (rated 69.2 out of 100). Ranked 5th out of 32 Latin American and Caribbean countries. Ranked 74th out of 190 countries worldwide (2022, World Bank).

Exports
$16.2 billion (2021).   Medical Instruments ($4.32B), Bananas ($1.23B), Tropical Fruits ($1.14B), Orthopedic Appliances ($1.01B), and Other Edible Preparations ($638M), exporting mostly to United States ($6.31B), Netherlands ($1.18B), Belgium ($729M), Guatemala ($727M), and Panama ($585M).

Main local online stores
amazon.com, ebay.com and encuentra24.com, mercadolibre.co.cr. 

Economic freedom
‘Mostly free’ (rated 66.5 out of 100). Ranked 8th out of 32 American countries. Ranked 45th out of 184 countries worldwide (2023, Heritage Foundation and Wall Street Journal).

Global Innovation Index
Ranked 7th out of 18 Latin American and Caribbean countries, and 68th out of 132 worldwide.

The Global Innovation Index captures the innovation
ecosystem performance of 132 economies and tracks the most recent global innovation trends.

Economy data sources: WTO/OEC/CIA/Esomar/Datareportal


Service Imports (2019)
Service Exports (2019)

Source: OEC

Historical Data Trade Imports

The following section uses historical trade data imports from partners of Costa Rica.

Historical Data Trade Exports

The following section uses historical trade data exports from partners of Costa Rica.

Source: OEC

The Top Export Opportunities for Costa Rica by Relatedness

Relatedness measures the distance between a country's current exports and each product by showing only products that Costa Rica is not specialized in.

Costa Rica's Most Complex Exports

The Product Complexity Index (PCI) measures the knowledge intensity of a product by considering the knowledge intensity of its exporters.

Source: OEC

Costa Rica's Most Specialized Products

Specialization is measured using Revealed Comparative Advantage (RCA), an index that takes the ratio between Costa Rica observed and expected exports in each product.

Source: OEC

Market Growth Imports (2019)

This score represents the likelihood that the given country will start importing that product in the next few years. It forecasts the opening of a new specific market.

Market Growth Exports (2019)

This score represents the likelihood that the given country will start exporting that product in the next few years. It forecasts the opening of a new specific market.

Source: OEC


T-index

T-index

Reach most of the online purchasing power

T-Index ranks countries according to their potential for online sales. It estimates the market share of each country in relation to global e-commerce.

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Media

Media language Spanish, English

Information channels
Costa Rica has a lively media scene, with major national newspapers, private and public TV stations and an abundance of radio stations. The country has “the best record of respecting human rights and free expression in Latin America”, says Reporters Without Borders. Costa Rica is in the top 10 nations in the group’s World Press Freedom Index. Media ownership is highly-concentrated.

The press

Diario Extra – daily
La Nación – daily
La Prensa Libre – evening
La República – daily
El Financiero – weekly
The Tico Times – English-language weekly
The Costa Rica Star – English-language news site

Television

Teletica (channel 7) – private
Repretel (channels 4, 6, 11) – private
Trece (channel 13) – public

Radio

Reloj – popular national radio
Radio Columbia – news and talk
Radio Monumental – news and talk
Radio Nacional – public

Media data source: BBC


Internet Data

Internet users
89.6% penetration, 4.66 million

Share of web traffic by device
58.62% mobile phones, 39.78% computers (laptops and desktops), 1.50% tablet devices and 0.11% other devices.

Median speed of mobile Internet connection
17.47  Mbps

Median speed of fixed Internet connection
65.30 Mbps

Mobile connection as a percentage of total population: 151.2%

Percentage of mobile connections that are broadband (3G-5G): 87.3%

Most popular web search engines
Google (95.14%), Bing (3.48%), Yahoo! (0.49%), Petal Search (0.35%),  DuckDuckgo (0.32%), other (0.22%).

Most used social media
Facebook (74.74%), Instagram (9.89%), Pinterest (9.7%), Twitter (3.33%), YouTube (1.74%), Reddit (0.25%), Tumblr (0.22%), other (0.14%).

Internet data sources: Datareportal/Statcounter


Social statistics

Life expectancy
77 yrs (2021)

Gender
Costa Rica has a “machista” culture. However, the gender issue varies among the different groups in society. For example, women’s and men’s roles are not the same for the family of an agricultural worker in the southern part of the country as for a family of a professional in San Jose. Traditionally, men are the providers for their families and they are the ones who hold the economic power. In certain rural areas, and in some families in the Central Valley, most women are expected to serve the men of the house. Women would be in charge of preparing meals, doing the house-work and taking care of the children. These roles, however, may change depending on the level of education of the couple and their openness to new models. There is a strong movement to address women’s issues, however, women remain disadvantaged. Traditions still take priority over laws, and women are not hired on an equal basis as men.

Ethnicity
Due to its political and economic stability, Costa Rica has become home to immigrants from many countries but mainly from Nicaragua. Many North Americans have chosen Costa Rica as a retirement location. There are close to a million Nicaraguans living in Costa Rica currently. The majority of these people have lower average literacy rates than Costa Ricans. They have integrated into society taking jobs as maids, construction workers, security officers, agricultural workers, etc. However, many of them have difficulty finding jobs. Public services, like hospitals and schools have been affected due to a greater portion of the population using the services. Unfortunately, Nicaraguans suffer from negative stereotyping; they are often seen as low class people with lower levels of education and, in many cases, their contribution to society is not as appreciated as it should be. Other people with different nationalities are not perceived negatively. Canadians, for example, are seen as educated people who are well informed and come to our country to contribute to society and care for the environment.

Religion
According to the constitution, Catholicism is the official religion in the country. Traditionally, people attend church on Sundays and priests enjoy significant credibility in their communities. The government often considers the opinion of the Church for major decisions. The Church has an active role in politics, educational practices, and health issues. Religious celebrations are important events in family lives, such as first communion, marriages, baptisms, etc.

Class
There is a clear difference between social classes in everyday life. Many foreigners may find it hard to accept that a maid, for example, is not allowed to eat at the table with the rest of the family, or is not allowed to sit in the living room of the house. Middle and upper-class families have maids, drivers, gardeners etc. and they try to maintain a strict distinction between these social levels.

Corruption perceptions Index
Costa Rica scored 54 out of 100, ranked 48 out 180 countries worldwide.

Current health expenditure
7.86% of GDP

Current education expenditure
96.4% of total expenditure in public institutions

CO2 emissions
1.4 metric tons per capita

World Happiness Index
Costa Rica ranked 23rd out of 146 countries, with a score of 6.582.

Social statistics sources: WorldBank/UN/UNESCO/CEIC/IMF


The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com


Languages research


Languages spoken in Costa Rica

Legend

  • Nahua

  • Guatuso

  • Rama

  • Spanish

  • Cabécar

  • Bribri

  • Chànguea

  • Teribe

  • Boruca

  • Huetar

  • Lengua

  • Corobici

  • Chorotega

The geographical distribution of languages that you will find in the maps published in this section is a work in progress. Our community is helping us to fill it up with always new and updated data. Your contribution is precious. If you want to help us, please write to imminent.factbook@translated.com


Photo credit: Ralph Kayden, Unsplash