To which language should you translate to localize in El Salvador?
What we know from our community
El Salvador, with an area of 20 thousand square kilometers, displays linguistic diversity. While Spanish is the dominant language, other pre-Columbian languages are spoken in specific communities. Salvadoran Spanish has unique characteristics, such as aspirating the final “s” and using diminutives, incorporating local expressions and regional vocabulary.
Indigenous communities work to preserve their ancestral languages. Nahuat, spoken in rural areas of Ahuachapán, Sonsonate, and La Libertad, was historically spoken by the Pipil people. The Pipil, culturally related to the ancient Toltecs, migrated to the western and central regions of present-day El Salvador in the 10th century. Efforts are underway to revitalize and protect these languages, despite declining speakers. Lenca, spoken by the Lenca community in rural areas of Morazán, is another indigenous language in El Salvador. Initiatives promote and teach this language.
While Spanish dominates education and media, El Salvador is influenced by other languages, particularly English due to significant emigration to the United States. English terms and expressions are adopted in technology, entertainment, and tourism. Salvadorans are becoming proficient in multiple languages, primarily English.
Thus, El Salvador’s linguistic landscape includes Spanish as the dominant language, alongside indigenous languages, foreign influences, and the adoption of anglicisms, reflecting the country’s rich culture and dynamic history.
Danish
El Salvador, con una superficie de 20 mil kilómetros cuadrados, muestra diversidad lingüÃstica. Aunque el español es el idioma dominante, se hablan otros idiomas precolombinos en comunidades especÃficas. El español salvadoreño tiene caracterÃsticas únicas, como la aspiración de la “s” final y el uso de diminutivos, incorporando expresiones locales y vocabulario regional.
Las comunidades indÃgenas trabajan para preservar sus lenguas ancestrales. El náhuat, hablado en áreas rurales de Ahuachapán, Sonsonate y La Libertad, fue históricamente hablado por el pueblo pipil. Los pipiles, relacionados culturalmente con los antiguos toltecas, migraron a las regiones occidental y central del El Salvador actual en el siglo X. Se están realizando esfuerzos para revitalizar y proteger estas lenguas, a pesar de la disminución de hablantes. El lenca, hablado por la comunidad lenca en áreas rurales de Morazán, es otro idioma indÃgena en El Salvador. Se promueven e enseñan iniciativas para esta lengua.
AsÃ, el panorama lingüÃstico de El Salvador incluye al español como idioma dominante, junto con lenguas indÃgenas, influencias extranjeras y la adopción de anglicismos, lo cual refleja la rica cultura e historia dinámica del paÃs.
Carlos, freelance writer, analyst, and tutor
LANGUAGE INSIGHT
Official language
Spanish (96%)
Actual languages
Spanish (96%), Nahua (1.4%), Mayan Languages (0.7%), other (1.9%)
What the top 150 best localized websites in the world do in El Salvador
(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)
61/150 localize by translating into Spanish
1/150 localizes by translating into both Spanish and Salvadoran Sign Language
1/150 localizes by translating into Qʼeqchiʼ
1/150 localizes by translating into Spanish, German, French, Italian, Bahasa Indonesia, Hungarian, Polish, Portuguese, Romanian, Turkish, Russian, Japanese, Simplified Chinese, Traditional Chinese, Thai and Ukrainian
Imports $14.3 billion (2021). Refined Petroleum ($1.27B), Petroleum Gas ($400M), Broadcasting Equipment ($397M), Computers ($328M), and Cars ($285M), importing mostly from United States ($3.98B), China ($2.34B), Guatemala ($1.73B), Mexico ($1.1B), and Honduras ($670M).
Financial inclusion factors (over 15 years of age) • 29% have an account with a financial institution • 5.7% have a credit card • 3.5% have a mobile money account • 5.6% make online purchases
Ease of doing business Easy to conduct business (rated 65.3 out of 100). 8th out of 32 countries in Latin America and the Caribbean, 91st worldwide out of 190 countries (2023, World Bank)
Exports $6.86 billion (2021). Knit T-shirts ($752M), Knit Sweaters ($436M), Electrical Capacitors ($311M), Plastic Lids ($269M), and Raw Sugar ($236M), exporting mostly to United States ($2.67B), Guatemala ($1.16B), Honduras ($1.09B), Nicaragua ($492M), and Costa Rica ($280M).
Economic freedom ‘Mostly free’ (56 out of 100) 23rd amongst 32 countries in the Americas region 114th worldwide out of 186 countries (2022, Heritage Foundation and Wall Street Journal)
Global Innovation Index
Ranked 14th out of 18 Latin American and Caribbean countries, 100th out of 132 worldwide.
The Global Innovation Index captures the innovation ecosystem performance of 132 economies and tracks the most recent global innovation trends.
Specialisation is measured using Revealed Comparative Advantage, an index that takes the ratio between El Salvador observed and expected exports in each product
Information channels Press freedom is guaranteed under the constitution and there is a lively media scene, says Freedom House. But journalists who report on the activities of criminal gangs, or on corruption, face harassment and acts of violence. Five national TV networks are on the air and there are scores of radio stations in the capital alone. The broadcast media are privately owned and in the hands of a small group of business interests which exercise editorial influence. There were 3.1 million internet users by 2017, around 50% of the population (via Internetworldstats). Access is unrestricted.
Current healthcare expenditure 9.85% of GDP (2019)
Current education expenditure 94.1% of total expenditure in public institutions
Co2 emissions 1.12 metric tons per capita
Gender Unfortunately, women suffer from considerable inequality. They generally they earn less, have lower positions in organizations and face strong pressures to stay at home, even though things are changing. It is still a man’s society, but women are progressively improving their status.
Sexual harassment can be a problem. Men are used to flirting with women.
Ethnicity Due to political and social problems, inherited by colonialism, native people were forgotten and our roots almost disappeared, however, the Mayan culture is still alive in some areas along Central America. The native dialect is “nahuat”, which just a few people know. There is no predominant race.
It is common to see wealthy businesswomen/men, but some of them treat their employees without respect. This is noticeable through a different kind of communication, their expressions when talking about poor people, differences in opportunities, and mainly in salary. This situation can be clearly observed in certain contexts such as the industrial, commercial, and agricultural sectors and you can find yourself involved in implementing some decisions, in the organization, which could affect low-income employees.
Problems or impacts in the workplace are generated mainly because of gender and class position, but not by religion or ethnicity issues.
Religion The official religion is Roman Catholic, but there are other religions such as Baptist and other denominations. You will not find any strong barriers to establishing a relationship with someone of another religion.
Class There are different social classes, with marked differences between them. Higher classes are located in the capital and in the rest of the country it is quite rare to find rich people. 35% of the population is considered very poor and another 30% as poor.
Corruption Perception Index El Salvador scored 33 out of 100, ranked 116 out of 180 countries worldwide.
The CPI measures the perception of corruption due to the difficulty of measuring absolute levels of corruption.
World Happiness Index Canada ranked 49 out of 137 countries, with a score of 6.120.
The World Happiness Index measures happiness based on respondent ratings of their own lives, correlated with other life factors.
The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com
Languages research
Native languages in El Salvador
Legend
Lenca
Maya Chorti
Cacaopera
Mangue
Alaguilac
Maya Poqomam
Pipil
Mixe
Xinca
The geographical distribution of languages that you will find in the maps published in this section is a work in progress. Our community is helping us to fill it up with always new and updated data. Your contribution is precious. If you want to help us, please write to imminent.factbook@translated.com
Photo credit: ohne Titel, IStock
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