To which language should you translate to localize in Moldova?
LANGUAGE INSIGHT
Official language
Romanian (64.5%)
Actual languages
Romanian (64.5%), Russian (9.4%), Ukrainian (7.2%), Gagauz (2.6%), Bulgarian (1.2%), other (15.1%)
What the top 150 best localized websites in the world do in Moldova
(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)
19/150 localize by translating into Romanian
12/150 localize by translating into both Romanian and Russian
Imports $9.41 billion (2022). Refined Petroleum ($1.45B), Petroleum Gas ($789M), Cars ($396M), Insulated Wire ($238M), and Packaged Medicaments ($230M), importing mostly from Romania ($2.14B), Russia ($1.03B), Ukraine ($929M), China ($754M), and Turkey ($704M).
Financial inclusion factors (over 15 years of age) • 64.3% have an account with a financial institution • 8.1% have a credit card • 18.4% make online purchases
Ease of doing business Ease of conducting business is high (rated 74.4 out of 100). Ranked 10th out of 24 European countries. Ranked 48th out of 190 countries worldwide (2022, World Bank).
Exports $4.94 billion (2022). Refined Petroleum ($564M), Insulated Wire ($511M), Seed Oils ($392M), Corn ($350M), and Sunflower Seeds ($341M), exporting mostly to Romania ($1.35B), Ukraine ($729M), Italy ($352M), Turkey ($309M), and Germany ($267M).
Main local online stores 999.md, aliexpress.com and makler.md, ebay.com and amazon.com
Economic freedom ‘Mostly not free’ (rated 57.1 out of 100). Ranked 40th out of 44 European countries. Ranked 99th out of 186 countries worldwide (2024, Heritage Foundation and Wall Street Journal).
Global Innovation Index Ranked 35th out of 39 European countries, and 60th out of 132 worldwide.
The Global Innovation Index captures the innovation ecosystem performance of 132 economies and tracks the most recent global innovation trends.
Specialization is measured using Revealed Comparative Advantage (RCA), an index that takes the ratio between Moldova observed and expected exports in each product.
This score represents the likelihood that the given country will start importing that product in the next few years. It forecasts the opening of a new specific market.
Market Growth Exports (2018)
This score represents the likelihood that the given country will start exporting that product in the next few years. It forecasts the opening of a new specific market.
Information channels Television is the most popular medium, although online media are increasingly influential. Politicians and business figures control the main broadcasting outlets. The top TV station is Prime, which rebroadcasts entertainment programmes from Russia’s Channel One alongside its own output. Public Moldova One TV broadcasts nationally. Political battles between the pro-Russia and pro-West camps are played out in the media. A 2017 “anti-propaganda” law bans rebroadcasts of Russian TV news and current affairs and a 2019 broadcasting code says that at least half of the programming bought from foreign broadcasters must come from EU countries. But Russian TV stations themselves remain popular. Moldovan media are blocked in the breakaway Trans-Dniester region and vice versa. Most private FM radio networks rebroadcast output from Russian and Romanian stations. The press divides along party political lines. The overall reach of the press is low and in decline. There is only one daily newspaper, the Moldovan version of a Russian tabloid. The internet is the second most important source of news after TV. Nearly 2.9 million Moldovans were online by 2017 – around 71% of the population (Internetworldstats.com). A 2018 survey found that Facebook is the most popular social network, followed by Russian platform Odnoklassniki and Instagram.
Prime– private, national Moldova One – public, national Canal 2 – private, national Pro TV Chisinau – private; Moldovan outlet of Romania’s Pro TV Publika TV – private, news-based network Jurnal TV – private, news and entertainment TV8 – private
Share of web traffic by device 58.67% mobile phones, 40.29% computers (laptops and desktops), 1.03% tablet devices and 0.01% other devices.
Median speed of mobile Internet connection 29.51 Mbps
Median speed of fixed Internet connection 106.00 Mbps
Mobile connection as a percentage of total population:125.8%
Percentage of mobile connections that are broadband (3G-5G):93.6%
Mostpopular web search engines Google (93.25%), Yandex (5.49%), Bing (0.72%), DickDuckGo (0.19%), Yahoo! (0.17%), other (0.17%).
Most used social media Facebook (90.71%), Instagram (3.2%), Pinterest (2.43%), Twitter (1.78%), YouTube (1.08%), VKontakte (0.41%), Reddit (0.15%), other (0.25%).
The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com
Languages research
Languages spoken in Moldova
The geographical distribution of languages that you will find in the maps published in this section is a work in progress. Our community is helping us to fill it up with always new and updated data. Your contribution is precious. If you want to help us, please write to imminent.factbook@translated.com
Photo credit: CalinStan, iStock
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