Spanish (84.1%; 28.46 mln), Quechua (13%; 4.39 mln), Aymara (1.7%; 575k), Ashaninka (0.3%; 101k), other (0.9%; 304k).
What the top 150 best localized websites in the world do in Peru
(Top 150 websites listed in the Global by Design ranking – published annually by Byte Level Research, this report provides a list of globally localized websites, showcasing best practices and emerging trends in their globalization)
92/150 localize by translating into Spanish
3/150 localize by translating into LatAm Spanish
1/150 localizes by translating into LatAm Spanish, French and Simplified Chinese
1/150 localizes by translating into Spanish, Aymara, Quechua, Ashaninka and Peruvian Sign Language
1/150 localizes by translating into Spanish, Aiimara, Kichwa and Quechua
1/150 localizes by translating into Spanish, French, Portuguese, Italian, German, Simplified Chinese, Traditional Chinese, Japanese, Thai, Ukrainian, Russian, Turkish, Romanian, Polish, Hungarian and Bahasa Indonesia
3M
ABB
Accenture
Adidas
Adobe
Airbnb
Aldi
Amazon
American Airlines
American Express
Apple
Audi
Autodesk
Avis
Bayer
BMW
Booking.com
Bosch
British Airways
Bumble
Burberry
BYD
Canon
Capgemini
Cartier
Caterpillar
Chevrolet
Cisco Systems
Citibank
Coca-Cola
Costco
Dell
Deloitte
Delta
DHL
Disney+
Dyson
eBay
Eli Lilly
Emirates
Ernst & Young
Facebook
FedEx
Ford
Four Seasons
Fujifilm
GE
Gillette
GoDaddy
Google
Gucci
Haier
Heineken
Hermès
Hertz
Hilton
Hisense
Hitachi
Honda
Hotels.com
HP
HP Enterprise
HSBC
Huawei
Hyatt
Hyundai
IBM
IKEA
Intel
InterContinental Hotels
J&J
Jack Daniel's
Jehovah’s Witnesses
John Deere
Kellogg's
Kia
KPMG
L'Oréal
Land Rover
LEGO
Lenovo
Lexus
LG
Louis Vuitton
Lululemon
LUSH
Marriott
MasterCard
McDonald's
Mercedes-Benz
Merck
Microsoft
Mitsubishi Electric
Nestlé
Netflix
Nike
Nikon
Nintendo
Nio
Nissan
NIVEA
Oracle
Pampers
Panasonic
PayPal
Pepsi
Pfizer
Philips
Pitney Bowes
Porsche
Procter & Gamble
PWC
Revolut
Rolex
Royal Caribbean
Salesforce
Samsung
Sanofi
SAP
Sephora
Shopify
Siemens
Sony
Spotify
Starbucks
Steelcase
Stripe
Subaru
Tesla
The Church of Jesus Christ of Latter-day Saints
Tiffany
Tinder
Toshiba
Toyota
TripAdvisor
Uber
United Airlines
UPS
Visa
Volkswagen
Volvo Cars
Vrbo
Walmart
Western Union
Wikipedia
Wise
WordPress
Workday
Xerox
Xiaomi (Mi)
Zara
Zoom
Available in
If you need others information, below you can find a selection of economic/social/cultural data
Imports $51.5 billion (2023). Refined Petroleum ($5.6B), Crude Petroleum ($3.08B), Cars ($1.9B), Delivery Trucks ($1.49B), and Broadcasting Equipment ($1.42B). The top origins were China ($13.8B), United States ($11.1B), Brazil ($3.63B), Argentina ($2.55B), and Mexico ($1.74B).
Financial inclusion factors (over 15 years of age) • 56.3% have an account with a financial institution • 12.9% have a credit card • 14.3% have a mobile money account • 11.4% make online purchases
Ease of doing business Ease of conducting business is moderately high (rated 68.7 out of 100). Ranked 5th out of 32 Latin American & Caribbean countries. Ranked 74th out of 190 countries worldwide (2024, World Bank).
Exports $64.8 billion (2023). Copper Ore ($19.9B), Gold ($8.92B), Refined Copper ($2.79B), Refined Petroleum ($2.06B), and Grapes ($1.99B). The top destinations were China ($22.5B), United States ($9.3B), Canada ($3.24B), India ($2.62B), and Switzerland ($2.42B).
In the latest year, Peru was the world’s largest exporter of Grapes ($1.98B), Zinc Ore ($1.73B), and Lake Pigments ($67.6M).
Main local online stores Mercado Libre, Amazon and saga falabella.com.pe. Other top retail sites include eBay, alibaba.com, apple.com, Linio Sites, Buscape Company, cineplanet.com.pe and ripley.com.pe
Economic freedom ‘Moderately free’ (rated 65.9 out of 100). Ranked 9th out of 32 American countries. Ranked 54th out of 184 countries worldwide (2025, Heritage Foundation and Wall Street Journal).
Global Innovation Index Ranked 8th out of 19 Latin American and Caribbean countries, 76th out of 132 worldwide.
The Global Innovation Index captures the innovation ecosystem performance of 132 economies and tracks the most recent global innovation trends.
Specialization is measured using Revealed Comparative Advantage (RCA), an index that takes the ratio between Peru observed and expected exports in each product.
This score represents the likelihood that the given country will start importing that product in the next few years. It forecasts the opening of a new specific market.
Market Growth Exports (2018)
This score represents the likelihood that the given country will start exporting that product in the next few years. It forecasts the opening of a new specific market.
Information channels Privately-owned outlets dominate the media scene, with state media having smaller audiences. Lima is home to dozens of radio stations and several TV networks. Radio is an important news source, particularly in rural areas. The use of criminal defamation charges against journalists is the main threat to media freedom, says Reporters Without Borders (RSF). Journalists are susceptible to threats and physical attacks, especially when covering corruption, says Freedom House. Media ownership is highly concentrated. RSF says Grupo El Comercio controls most national print titles and a major national TV network.
Share of web traffic by device 47.40% mobile phones, 51.83% computers (laptops and desktops), 0.75% tablet devices and 0.01% other devices
Median speed of mobile Internet connection 22.71 Mbps
Median speed of fixed Internet connection 191.53 Mbps
Mobile connection as a percentage of total population:115%
Percentage of mobile connections that are broadband (3G-5G):92.7%
Mostpopular web search engines Google (92.78%), Bing (4.17%), Yahoo! (2.64%), Yandex (0.2%), DuckDuckGo (0.11%), other (0.1%).
Most used social media Facebook (62.7%), Pinterest (14.79%), Instagram (10.86%), YouTube (7.91%), Twitter (2.62%), Reddit (0.54%), LinkedIn (0.27%), other (0.3%)
Distribution of online transactions in Peru in 2018, by device
Source: Picodi
Social statistics
Life expectancy 78 yrs (2023)
Corruption perceptions Index Peru scored 31 out of 100, ranked 127 out of 180 countries worldwide.
Current health expenditure 6.09% of GDP
Current education expenditure 82.8% of total expenditure in public institutions
CO2 emissions 1.84 metric tons per capita
World Happiness Index Peru ranked 74 out of 146 countries, with a score of 5.559.
Religion The Peruvian Constitution allows freedom of religion. The major religion in Peru is Roman Catholicism which was first introduced by Spanish conquistadors and then imposed by Colonial and Republican rule. Evangelical churches have been noticeably increasing since the 70’s. Peruvian Catholicism is practiced distinctly in two domains. The first, oriented more to European and North American Values such as modernity, progress and globalism is practiced in urban areas. The second one, associated with pre-modernity, native traditions, rural background, poverty, etc., is practiced in Andean and rural regions, as well as in suburban marginalised areas. Andean and popular religiosity has a holistic worldview that also includes cultural, social and spiritual values and practices. This concept has its roots in pre-Columbian polytheistic and theocratic religions and systems of belief. Despite the official dogma of the Catholic Church, Peruvian Catholicism is the result of five hundred years of syncretism. This is especially evident in the Andes, in rural regions and, in the last decades, in marginalized urban areas where millions of Andean migrants live. In real life, a Peruvian can go to church on Sunday to celebrate official Catholic rituals, but at the same time he or she can rely on and still practice Andean rituals related to health and spiritual healing.
The official Catholic Church has influence in current political and social life. For example, Catholic leaders still intervene in decision-making laws by influencing the vote against abortion and gay and lesbian rights.
Peruvians in general are spiritual, whether they are members of a church or not. A key factor to remember when approaching Peruvians is that spirituality is an important part of their identity and cultural background.
Peru’s linguistic tapestry is as vibrant as its culture, with Spanish sharing official status alongside Quechua and Aymara—two languages rooted deep in the country’s indigenous past. Beyond these, 43 native tongues continue to thrive. Quechua, once the language of the mighty Incas, remains alive and spoken daily, carrying centuries of Andean wisdom. Its unique words like “ayni,” meaning mutual aid, reveal a world built on community and cooperation. Far from being a relic, Quechua pulses through modern music, with artists like Renata Flores Rivera, the “Queen of Quechua rap,” blending ancient language and contemporary beats to keep tradition fresh and powerful.
Additionally…
“Soy más Peruano que la papa”: the potato originated in Peru, with over 3,000 varieties still grown today.
Peru ranks seventh globally in gold production and is a leading producer of silver and copper worldwide.
In 2022, it was the largest exporter of animal meal, grapes, and fish oil.
The third largest and most populous country in South America.
The Spanish named “Peru” after a river near Panama, while the Inca called their empire “Tawantinsuyu,” meaning “the four united provinces.”
Indigenous peoples are the world’s largest landholders, occupying vast parts of the Amazon rainforest.
The Peruvian culinary scene is richly influenced by African, Chinese, and Japanese communities.
Lima is the world’s second-largest desert city, after Cairo.
The country operates on Peruvian Time (UTC-5) year-round, with no daylight saving time.
Peruvian culture uniquely blends Catholicism and indigenous beliefs.
The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write your advices at imminent@translated.com
Languages research
Languages in Perù
The geographical distribution of languages that you will find in the maps published in this section is a work in progress. Our community is helping us to fill it up with always new and updated data. Your contribution is precious. If you want to help us, please write to imminent.factbook@translated.com
Photo credit: Willian Justen de Vasconcellos, Unsplash
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