To which language should you translate to localize in China?

GDP
19.5 trillion USD (2025)

Trade – Economic Complexity Index
Ranked 24th out of 130 countries

The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.

Product Imports
$2.07 trillion (2024)

Service Imports
$622.79 billion (2024)

Market Growth Imports
0.5% of annual growth (2023)

Financial inclusion factors (over 15 years of  age)
• 89.4% have an account with a financial institution
• 46% have a credit card
• 84.2% make digital payment

Active E-commerce
32,240 active stores

GDP Growth (annual %)
5%

GDP per Capita
$13,862 ‎(2025) ‎

Product Exports
$3.59 trillion (2024)

Service Exports
$384.68 billion (2024)

Market Growth Exports
5.7% of annual growth (2023)

Main online stores
Taobao, JD.com, Tmall, Pinduoduo, Douyin, Vipshop, Xiaohongshu, Shein, Temu, and Suning.com.

Global Startup Ecosystem Index
China ranked 15th out of 100 countries, -7.9% of annual ecosystem growth

The Global Startup Ecosystem Index ranks countries and by the strength of their startup ecosystems. It evaluates factors such as startup activity, ecosystem quality, and the business environment for entrepreneurship.

Media language Chinese

The press

People’s Daily, China Daily, Global Times, Xinhua Daily Telegraph, Guangming Daily, Economic Daily

News Agency

Xinhua News Agency, China News Service, People’s Daily Online, CGTN News, Global Times, China Daily

Magazines

Beijing Review, China Today, Caixin Weekly, Caijing, China National Geography, Sanlian Life Weekly

Television

CCTV-1, CCTV-2, CCTV-4, CCTV-5, CCTV-6, CCTV-8

Radio

China National Radio, CRI Hit FM, Easy FM, Voice of China, Beijing Music Radio, Shanghai Dragon Radio

Internet users
91.6% penetration, 1.3 billion

Share of web traffic by device
52.07% mobile phones, 46.55% computers (laptops and desktops), 1.37% tablet devices and 0% other devices

Median speed of mobile Internet connection
164.94 Mbps (Download)
26.18 Mbps (Upload)

Median speed of fixed Internet connection
214.34 Mbps (Download)
44.14 Mbps (Upload)

Mobile connection as a percentage of total population: 129%

Most popular web search engines
Baidu 60.39%, Bing 18.86%, Haosou 11.23%, Yandex 5.85%, Google 1.72%, Sogou 1.40%, Shenma 0.51%, Others 0.04%

Percentage of mobile connections that are broadband (3G-5G): 100%

Most used social media
WeChat (90.3%), Douyin (81.8%), QQ (56.1%), Xiaohongshu (54.8%), Baidu Tieba (52.3%), Kuaishou (47.5%), Weibo (42.2%), Qzone (22.2%), Douyin Huoshan (18.2%), Meipai (17.8%), Dewu (16.5%), iMessage (13.3%), YouTube (11.7%), Inke (10.1%), Facebook (9.9%)

Life expectancy
78 yrs (2024)

Current health expenditure
5.94% of GDP

Current education expenditure
84% of total expenditure in public institutions

CO2 emissions
9.13 metric tons per capita

Corruption perceptions Index
China scored 43 out of 100, ranked 76th out 182 countries worldwide.

The Corruption Perceptions Index (CPI) ranks countries by perceived levels of public sector corruption. It is based on expert assessments and business surveys, with higher scores indicating lower perceived corruption.

Religion
Unaffiliated 52.2%, Folk religion 21.9%, Buddhist 18.2%, Christian 5.1%, Muslim 1.8%

Ethnicity
Han Chinese 91.1%, Ethnic minorities 8.9%

World Happiness Index
China ranked 65th out of 147 countries, with a score of 6.074

The World Happiness Index ranks countries by people’s self-reported life satisfaction. It also considers factors like income, health, social support, freedom, and trust.

R&D Expenditure
2.6% of GDP

World Competitiveness Ranking
China ranked 12th out of 70 countries, with a score of 84.4

The World Competitiveness Ranking measures how well countries create an environment that supports business performance and long-term prosperity.
It evaluates factors such as economic performance, government efficiency, business efficiency, and infrastructure.

World Digital Competitiveness Ranking
China ranked 12th out of 69 countries, with a score of 87.79

The World Digital Competitiveness Ranking measures how well countries adopt and develop digital technologies to drive economic transformation.
It assesses factors such as knowledge, technology, and future readiness.

Technology – Economic Complexity Index
Ranked 29th out of 97 countries

Research – Economic Complexity Index
Ranked 98th out of 138 countries

The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.

Global Innovation Index
Ranked 3rd out of 17 South East Asian and Oceanian countries, and 30th out of 139 countries worldwide.

The Global Innovation Index captures the innovation
ecosystem performance of 139 economies and tracks the most recent global innovation trends.