To which language should you translate to localize in Ireland?

GDP
721.7 billion USD (2025)

Trade – Economic Complexity Index
Ranked 18th out of 130 countries

The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.

Product Imports
$127 billion (2024)

Service Imports
$466.57 billion (2024)

Market Growth Imports
9.5% of annual growth (2025)

Financial inclusion factors (over 15 years of  age)
• 98.3% have an account with a financial institution
• 55% have a credit card
• 98% make digital payment

Active E-commerce
31,583 active stores

GDP Growth (annual %)
12.3%

GDP per Capita
$14,405.8 (2025)

Product Exports
$175 billion USD (2024)

Service Exports
$595.24 billion (2024)

Market Growth Exports
9.7% of annual growth (2025)

Main online stores
Amazon, AliExpress, Dunnes Stores, Etsy, Tesco Ireland, eBay, Temu, SHEIN, Very Ireland, Currys Ireland, Brown Thomas

Global Startup Ecosystem Index
Ireland ranked 16th out of 100 countries, 14.5% of annual ecosystem growth

The Global Startup Ecosystem Index ranks countries and by the strength of their startup ecosystems. It evaluates factors such as startup activity, ecosystem quality, and the business environment for entrepreneurship.

Media language English, Irish

The press

The Irish Times, Irish Independent, Irish Examiner, The Irish Sun, Irish Daily Mail, The Irish Daily Star

News Agency

Press Association Ireland, PA Media Ireland, RollingNews.ie, Sportsfile, RTÉ Newsroom, Virgin Media Newsroom

Magazines

Hot Press, Image Magazine, VIP Magazine, Irish Tatler, Irish Country Magazine, Irish Farmers Journal

Television

RTÉ One, RTÉ2, RTÉ News, RTÉjr, Virgin Media One, Virgin Media Two

Radio

RTÉ Radio 1, RTÉ 2FM, RTÉ Lyric FM, RTÉ Raidió na Gaeltachta, Today FM, Newstalk

Internet users
98.9% penetration, 5.26 million

Share of web traffic by device
75.16% mobile phones, 23.44% computers (laptops and desktops), 1.37% tablet devices and 0.04% other devices

Median speed of mobile Internet connection
58.88 Mbps (Download)
9.80 Mbps (Upload)

Median speed of fixed Internet connection
168.08 Mbps (Download)
49.87 Mbps (Upload)

Mobile connection as a percentage of total population: 104%

Most popular web search engines
Google (95.34%), Bing (2.62%), DuckDuckGo (0.81%), Yahoo! (0.74%), Ecosia (0.26%), Yandex (0.11%), PrivacyWall (0.06%), Others (0.06%)

Share of AI web traffic referrals
ChatGPT (82.86%), Microsoft Copilot (7.29%), Perplexity (6.05%), Google Gemini (3.00%), Claude (0.58%), DeepSeek (0.21%), Others (0.01%)

Most used social media
WhatsApp (88.5%), Facebook (73.8%), Instagram (71.6%), YouTube (61.0%), TikTok (55.8%), Messenger (52.2%), Snapchat (39.9%), X (36.1%), LinkedIn (36.0%), iMessage (30.6%), Pinterest (30.1%), Reddit (28.8%), Telegram (16.5%), Threads (11.1%), Discord (10.8%)

Percentage of mobile connections that are broadband (3G-5G): 97.8%

Life expectancy
83 yrs (2024)

Current health expenditure
6.85% of GDP

Current education expenditure
100% of total expenditure in public institutions

CO2 emissions
6.47 metric tons per capita

Corruption perceptions Index
Ireland scored 76 out of 100, ranked 12th out 182 countries worldwide.

The Corruption Perceptions Index (CPI) ranks countries by perceived levels of public sector corruption. It is based on expert assessments and business surveys, with higher scores indicating lower perceived corruption.

Religion
Roman Catholic (69%), None (13%), Unspecified (7%), Other Christian (4%), Church of Ireland (3%), Other (2%), Muslim (2%)

Ethnicity
Irish (76.6%), Other White (9.9%), Unspecified (6.4%), Asian (4%), Other (1.5%), Black (1.6%)

World Happiness Index
Ireland ranked 13th out of 147 countries, with a score of 6.928

The World Happiness Index ranks countries by people’s self-reported life satisfaction. It also considers factors like income, health, social support, freedom, and trust.

R&D Expenditure
1.59% of GDP

World Competitiveness Ranking
Ireland ranked 7th out of 70 countries, with a score of 94.1

The World Competitiveness Ranking measures how well countries create an environment that supports business performance and long-term prosperity.
It evaluates factors such as economic performance, government efficiency, business efficiency, and infrastructure.

World Digital Competitiveness Ranking
Ireland ranked 16th out of 69 countries, with a score of 85.54

The World Digital Competitiveness Ranking measures how well countries adopt and develop digital technologies to drive economic transformation.
It assesses factors such as knowledge, technology, and future readiness.

Technology – Economic Complexity Index
Ranked 36th out of 97 countries

Research – Economic Complexity Index
Ranked 10th out of 138 countries

The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.

Global Innovation Index
Ranked 10th out of 39 European countries, and 18th out of 139 countries worldwide.

The Global Innovation Index captures the innovation
ecosystem performance of 139 economies and tracks the most recent global innovation trends.