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Language Data Factbook

To which language should you translate to localize in United States?

North America


Demography

Capital: Washington D.C.
Currency: US dollar
Population: 341.78M
Population density: 37/km2

Conventions

Numbering system
Arabic numerals with dot as decimal separator

Date format: mm – dd – yyyy
Time: 12h time system (a.m/p.m)
Country code: 001

Economy

GDP: 30.77 trillion USD (2025)
GDP per capita: 90,026.5 USD ‎(2025) ‎
Exports: 1.9 trillion USD (2024)
Imports: 3.12 trillion USD (2024)

T-index
33.4%

T-Index ranks countries according to their potential for online sales.

Statistics

Internet users: 93.1% penetration, 324 million
Unemployment rate: 4.2% (2025)
Urbanisation: 80% (2025)
Global Innovation Index: Ranked 1st out of 2 North American countries, and 3rd out of 139 countries worldwide.

Language data sources: Worldatlas/Britannica//EF/Wikipedia; Demography data sources: IMF/Worldometers; Conventions data source: Wikipedia; Economy data sources: WTO/OEC/CIA/Esomar/Datareportal; Statistics data sources: Datareportal/WorldBank/UN/UNESCO/CEIC/IMF/Culturalatlas/Commisceoglobal

If you need other information, below you can find a selection of economic/social/cultural data


GDP
$30.77 trillion (2025)

Trade – Economic Complexity Index
Ranked 8th out of 130 countries

The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.

Product Imports
$3.12 trillion (2024)

Service Imports
$903.28 trillion (2025)

Market Growth Imports
5.8% of annual growth (2024)

Financial inclusion factors (over 15 years of  age)
• 97% have an account with a financial institution
• 66.7% have a credit card
• 91.3% make digital payment

Active E-commerce
2,284,740 active stores

GDP Growth (annual %)
-1.3%

GDP per Capita
$13,969 (2024)

Product Exports
$1.9 trillion (2024)

Service Exports
$1.23 trillion (2025)

Market Growth Exports
4.9% of annual growth (2025)

Main online stores
Amazon, Walmart, eBay, Target, Best Buy, The Home Depot, Wayfair, Macy’s, Shopbop, Sephora, Nordstrom, Etsy, Newegg, Zappos, Costco

Global Startup Ecosystem Index
The United States ranked 1st out of 100 countries, 23.6% of annual ecosystem growth

The Global Startup Ecosystem Index ranks countries and by the strength of their startup ecosystems. It evaluates factors such as startup activity, ecosystem quality, and the business environment for entrepreneurship.

Economy data sources: WTO/OEC/CIA/Esomar/Datareportal


Trade balance of goods from 2014 to 2025

Source: Statista

Perception of products made in selected countries in 2017

Source: Statista

Which attributes do you associate with products made in The United States?

Source: Statista

Foreign direct investment, net inflows (% of GDP)

Source: WorldBank


T-index

T-index

Reach most of the online purchasing power

T-Index ranks countries according to their potential for online sales. It estimates the market share of each country in relation to global e-commerce.

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Media data source: GlobalMediaList


Internet users
93.1% penetration, 324 million

Share of web traffic by device
47.05% mobile phones, 50.52% computers (laptops and desktops), 2.38% tablet devices and 0.06% other devices

Median speed of mobile Internet connection
154.48 Mbps (Download)
8.88 Mbps (Upload)

Median speed of fixed Internet connection
285.59 Mbps (Download)
49.20 Mbps (Upload)

Mobile connection as a percentage of total population: 120%

Most popular web search engines
Google (85.72%), Bing (7.95%), Yahoo! (3.22%), DuckDuckGo (2.47%), Yandex (0.34%), Ecosia (0.12%), AOL (0.11%), Others (0.07%)

Share of AI web traffic referrals
ChatGPT (78.53%), Microsoft Copilot (10.47%), Perplexity (6.39%), Google Gemini (2.75%), Claude (1.26%), DeepSeek (0.60%)

Most used social media
Facebook (74.1%), YouTube (60.6%), Instagram (58.2%), Messenger (57.6%), TikTok (44.5%), iMessage (41.6%), Pinterest (34.5%), Reddit (32.7%), X (32.4%), Snapchat (31.3%), WhatsApp (30.6%), LinkedIn (29.9%), Nextdoor (15.9%), Discord (15.0%), Telegram (14.4%)

Percentage of mobile connections that are broadband (3G-5G): 100%

Internet data sources: Datareportal/Statcounter


Life expectancy
79 yrs (2024)

Current health expenditure
16.69% of GDP

Current education expenditure
90.4% of total expenditure in public institutions

CO2 emissions
13.59 metric tons per capita

Corruption perceptions Index
The United States scored 64 out of 100, ranked 29 out 180 countries worldwide.

The Corruption Perceptions Index (CPI) ranks countries by perceived levels of public sector corruption. It is based on expert assessments and business surveys, with higher scores indicating lower perceived corruption.

Religion
Protestant (46.5%), Unaffiliated (22.8%), Roman Catholic (20.8%), Jewish (1.9%), Other (1.8%), Church of Jesus Christ (1.6%)

Ethnicity
White (61.6%), Black or African American (12.4%), Two or more (10.2%), Other (8.4%), Asian (6.0%), Indigenous (1.1%)

World Happiness Index
The United States ranked 23rd out of 147 countries, with a score of 6.816

The World Happiness Index ranks countries by people’s self-reported life satisfaction. It also considers factors like income, health, social support, freedom, and trust.

Social statistics sources: WorldBank/UN/UNESCO/CEIC/IMF/World Population Review



R&D Expenditure
3.45% of GDP

World Competitiveness Ranking
The United States ranked 10th out of 70 countries, with a score of 86.8

The World Competitiveness Ranking measures how well countries create an environment that supports business performance and long-term prosperity.
It evaluates factors such as economic performance, government efficiency, business efficiency, and infrastructure.

World Digital Competitiveness Ranking
The United States ranked 2nd out of 69 countries, with a score of 99.29

The World Digital Competitiveness Ranking measures how well countries adopt and develop digital technologies to drive economic transformation.
It assesses factors such as knowledge, technology, and future readiness.

Technology – Economic Complexity Index
Ranked 25th out of 97 countries

Research – Economic Complexity Index
Ranked 1st out of 138 countries

The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.

Global Innovation Index
Ranked 3rd out of 139 countries worldwide.

The Global Innovation Index captures the innovation
ecosystem performance of 132 economies and tracks the most recent global innovation trends.

Research & Development sources: WorldBank/OEC/Wipo/IMD


Though English is the de facto national language in the U.S., there’s no official language at the federal level, making it the most populous country without one—a unique status rooted in the nation’s values of inclusion and diversity. This openness has fostered a vibrant linguistic landscape, with over 350 languages spoken across the country, from Spanish and Chinese to indigenous languages like Navajo and Hawaiian. Some states, such as Hawaii, recognize additional languages to honor local heritage, while others have made English official through state laws.

Additionally…

  • The U.S. leads the world economy with a $30.77 trillion GDP, contributing about 26% of global output.
  • American tech giants like Apple and Google drive the tech industry with $2 trillion in GDP and $400 billion in tech exports.
  • The U.S. holds the largest AI market globally, valued at $50.16 billion in 2024.
  • Approximately 58 million Americans use language learning apps, increasing national multilingualism.
  • U.S. private consumption, 68% of GDP, makes Americans leading global consumers in tech, entertainment, and luxury goods.
  • Alaska supports cultural preservation by recognizing 20 Indigenous languages alongside English.
  • The U.S. government invests around $3.3 billion annually in AI research and development.
  • Americans consume 400 million cups of coffee daily, making the U.S. a top coffee consumer worldwide.
  • With over 35,000 museums, the U.S. boasts the most cultural institutions globally.

The Data Factbook is a work in progress project. Our community is helping us to fill it up always with new and updated data. Your contribution is precious. If you want to help us, please write any advice at imminent@translated.com