South America
Overview
Demography
Capital: Brasilia
Currency: Brazilian real (BRL)
Population: 212.00M
Population density: 25.26/km2
Conventions
Numbering system
Arabic numerals with comma as decimal separator
Date format: dd/mm/yyyy
Time: 24h time system
Country code: 0055
Economy
GDP: 2.19 trillion USD (2024)
GDP per capita: 10,310.55 USD (2024)
Exports: 354 billion USD (2024)
Imports: 276 billion USD (2024)
T-index
2.4%
T-Index ranks countries according to their potential for online sales.
Statistics
Internet users: 86.9% penetration, 185 million
Unemployment rate: 7.63% (2024)
Urbanisation: 87.90% (2024)
Global Innovation Index: 52nd out of 139 countries worldwide
Language data sources: Worlddata / EF; Demography data sources: World Bank / Worlddata / IBAN; Economy data sources: World Bank / OEC / T-index; Statistics data sources: DataReportal / World Bank / WIPO
If you need other information, below you can find a selection of economic/social/cultural data
Economy
GDP
$2.19 trillion (2024)
Trade – Economic Complexity Index
Ranked 67th out of 130 countries
The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.
Product Imports
$276 billion (2024)
Service Imports
$103.24 billion (2024)
Market Growth Imports
15.57% of annual growth
Financial inclusion factors
• 85.6% have an account with a financial institution
• 43.5% have a credit card
• 70% make digital payment
Active E-commerce
252,683 active stores
GDP Growth (annual %)
3.42%
GDP per Capita
$10,310.55 (2024)
Product Exports
$354 billion (2024)
Service Exports
$48.06 billion (2024)
Market Growth Exports
2.76% of annual growth
Main online stores
Amazon Brasil, AliExpress, Mercado Livre, Shopee Brazil, Magalu (Magazine Luiza), Shein Brazil, iFood, Casas Bahia, Netshoes, Dafiti, Zattini, Americanas.
Global Startup Ecosystem Index
Brazil ranked 26th out of 100 countries, 17.7% of annual ecosystem growth
The Global Startup Ecosystem Index ranks countries by the strength of their startup ecosystems. It evaluates factors such as startup activity, ecosystem quality, and the business environment.
Economy data sources: World Bank / OEC / T-index / Joy of Creating / BrandNav
Trade balance of goods from 2014 to 2025
Source: Statista
Perception of products made in selected countries in 2017
Source: Statista
Which attributes do you associate with products made in Brazil?
Source: Statista
Foreign direct investment, net inflows (% of GDP)
Source: WorldBank
T-index
Reach most of the online purchasing power
T-Index ranks countries according to their potential for online sales. It estimates the market share of each country in relation to global e-commerce.
Try it nowMedia
Media language Portuguese
The press
Folha de S.Paulo, O Globo, O Estado de S. Paulo, Valor Econômico, Correio Braziliense, Jornal do Brasil, Gazeta do Povo, Zero Hora, Estado de Minas, Diário de Pernambuco, O Povo, A Tarde
Television
News Agency
Agência Brasil, Agência Estado, Folhapress, Agência O Globo, Agência Pública, Repórter Brasil
Magazines
Veja, CartaCapital, Piauí, Época Negócios, Exame, IstoÉ
Radio
CBN, Jovem Pan, Rádio Bandeirantes, BandNews FM, Rádio Nacional, Rádio MEC
Media data source: GlobalMediaList
Internet Data
Internet users
86.9% penetration, 185 million
Share of web traffic by device
41.37% mobile phones, 58.10% computers (laptops and desktops), 0.48% tablet devices and 0.05% other devices
Median speed of mobile Internet connection
239.43 Mbps (Download)
18.10 Mbps (Upload)
Median speed of fixed Internet connection
206.35 Mbps (Download)
108.48 Mbps (Upload)
Mobile connection as a percentage of total population: 102%
Most popular web search engines
Google (91.05%), Bing (6.46%), Yahoo! (1.93%), DuckDuckGo (0.27%), Yandex (0.25%), Ecosia (0.03%), Others (0.01%).
Share of AI web traffic referrals
ChatGPT (89.65%), Microsoft Copilot (5.17%), Google Gemini (2.74%), Perplexity (1.80%), Claude (0.39%), DeepSeek (0.24%), Others (0.01%).
Most used social media
Instagram (34.7%), WhatsApp (33.9%), TikTok (13.1%), Facebook (5.1%), Kuaishou (3.3%), X (3.1%), Pinterest (1.8%), Telegram (1.3%), Discord (0.8%), LinkedIn (0.7%), Reddit (0.4%), Messenger (0.3%), Bluesky (0.1%), iMessage (0.1%), Quora (0.1%).
Percentage of mobile connections that are broadband (3G-5G): 97.4%
Internet data sources: DataReportal / Statcounter
Social statistics
Life expectancy
75.85 yrs (2023)
Current health expenditure
9.14% of GDP
Current education expenditure
95.27% of total expenditure in public institutions
CO2 emissions
2.24 metric tons per capita
Corruption Perceptions Index
Brazil scored 35 out of 100, ranking 107th out of 182 countries.
The Corruption Perceptions Index (CPI) ranks countries by perceived levels of public sector corruption. It is based on expert assessments and business surveys, with higher scores indicating lower perceived corruption.
Religion
Roman Catholic (64.6%), Protestant (22.2%), None (8%), Spiritist (2.2%), Other (1.4%), Other Christian (0.7%), Other Catholic (0.4%), Unspecified (0.4%)
Ethnicity
White (47.7%), Mixed (43.1%), Black (7.6%), Asian (1.1%), Indigenous (0.4%)
World Happiness Index
Brazil ranked 32nd out of 147 countries, with a score of 6.634.
The World Happiness Index ranks countries by people’s self-reported life satisfaction. It also considers factors like income, health, social support, freedom, and trust.
Social statistics sources: World Bank / Transparency International / Worldometer / World Population Review / World Happiness Report
Research & Development
R&D Expenditure
1.15% of GDP
World Competitiveness Ranking
Brazil ranked 65th out of 70 countries, with a score of 40.15
The World Competitiveness Ranking measures how well countries create an environment that supports business performance and long-term prosperity. It evaluates factors such as economic performance, government efficiency, business efficiency, and infrastructure.
World Digital Competitiveness Ranking
Brazil ranked 53rd out of 69 countries, with a score of 51.63
The World Digital Competitiveness Ranking measures how well countries adopt and develop digital technologies to drive economic transformation. It assesses factors such as knowledge, technology, and future readiness.
Technology – Economic Complexity Index
Ranked 12th out of 97 countries
Research – Economic Complexity Index
Ranked 21st out of 138 countries
The Economic Complexity Index (ECI) measures the sophistication and diversity of a country’s exports.
Global Innovation Index
Ranked 2nd out of 21 Latin American and Caribbean countries, and 52nd out of 139 countries worldwide
The Global Innovation Index captures the innovation ecosystem performance of economies and tracks the most recent global innovation trends.
Research & Development sources: World Bank / OEC / WIPO / IMD

